Fayrouz is the natural and refreshing flavored malt beverage that brings you a fresh taste at the highest quality with its unique blend of natural fruit flavors and original malt. Fayrouz engages all one’s senses with its rich foam, golden color and fresh aroma that distinguishes Fayrouz from other ordinary soft drinks ensuring an exciting drinking experience.
Fayrouz was launched in Egypt in 1997, to be the first flavored malt beverage, leveraging the malt brewing process with the fruit flavors to bring an advantage over soft drinks. Successfully, Fayrouz expanded globally in 2005 to penetrate the malt beverage market in KSA, Morocco, Qatar, Nigeria, Turkey and Iran.
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